David Adeleke, better known by his stage name Davido, is a prominent Afrobeat singer from Nigeria. His management has claimed that signing him to an endorsement deal for a year will cost $5 million, or N2.3 billion.
Linus Williams, the CEO of Billpoint and a tech whiz from Anambra state, revealed the price of hiring Davido as an ambassador for his business in a post on Instagram on Monday night, according to Naija News.
Williams made a copy of the reply the singer’s crew gave him available.
The post titled “Re: Endorsement Deal Inquiry” reads “Hello Mr Williams, thank you for your email. Davido’s endorsement fee is $5m for a full calendar year and is subject to review at the end of the endorsement period. kindly let me know how you would like to proceed.”
According to the tech guru, he had initially prepared a whopping N150 million (approximately $205,000) to bring in Davido as a brand ambassador.
The post read: “@billpoint.co drafted the sum of 150m naira which is equivalent to $205k to Bring davido as our Brand Ambassador As his the best man for the Job.
“We finally gave up when we got this response from his team , Who do you think we should sign to Billpoint family with $205k ? i nor know say na like endorsement deal dey cost o”